Raw Cereal, an experiential event design studio working with brands like Converse, Capital One, and the NBA, needed a bold identity to match their tech-driven, creative edge. I developed a vibrant brand system inspired by comics, 90s aesthetics, and vintage cereal packaging—featuring 3D text, bold type, and dynamic layouts.
The flexible “canvas” logo system allowed for visual versatility while maintaining brand cohesion across platforms. The refreshed identity helped position Raw Cereal as a leader in immersive event production—where art, tech, and storytelling collide.
